Product Description
Nike Basketball honored one of their most creative ad campaigns from the early 2000s with the Nike Air More Uptempo Rayguns. In 2002, Nike launched a three-part ad campaign that took viewers back to 1975. The commercials were centered around a fictional ABA team called the Roswell Rayguns and their transition from a last-place team to an unstoppable force in basketball. Nike first referenced the Roswell Rayguns logo and team colors on the 2005 Nike SB Dunk Low Rayguns. Since then, shoes in Nike’s catalog from SB Dunks to Kyries to Air Force 1s have nodded to the best ABA team to never exist.
The Nike Air More Uptempo Raygun is constructed of white leather with hits of red, black, and yellow outlining big bubble "AIR" lettering on each lateral side. Yellow Swooshes are located on the toe and heel and the appearance of a Roswell Rayguns basketball logo embroidery on the heel, an orange patent leather patch on the tongue, and a white sole with a full-length Air unit conclude this 90s era basketball shoe.
The Nike Air More Uptempo Rayguns released in March of 2021 and retailed for $170.